For three generations we have made of our professional activity a style mission. After the war Antonio Deodato Laezza sensed the need to make garments on a pre-industrial scale with small production chains developing the potential of the artisans who grew up in the "shops".
Afterwards Paolo and Emanuele Laezza decided to activate an industrial packaging plant,
giving life to the Flannel Bay Napoli brand, distributed in Italy, in various European countries, in the USA and in Japan.
Today the third generation, Antonio and Giovanni Laezza, they run the company, presenting well-thought-out collections and offering a range of proposals that every man can recognize in Flannel Bay garments.
The production structure is developed in an industrial complex of about 3 thousand square meters, 15 km from Naples. Here there are about 60 specialized and carefully selected employees in the Vesuvian area who use the latest machinery. A real enlarged laboratory in which advanced technology and manual tradition blend perfectly.
Employment strategy The employment strategy was based on the collaboration between master tailors and young apprentices. The former, day after day, instruct the latter, encouraging the passage of craft experience from one generation to the next. The production is managed through a system of intermediate controls that allows to know the progress of the quantities produced and the respect of production times.